For a majority of business organizations, integration in terms of customer relations and other business relations is vital and Customer Data Integration comes to the scene which rightly serves the purpose by combining customer information from various customer data resources, like sales process information, shipping process information and bookkeeping process information resources, of an organization. It involves a combination or technologies and processes to track, store and share customer data. It is the business to business integration suite which has facilitated Customer data integration. It is designed exclusively to integrate customers and partner data with various applications and databases .The integration services of CDI solutions help the systems to identify each customer separately. These software programs tracks a particular customer's preferences, activities, transactions and number of visits etc. This feature helps the companies to understand each customer individually and design customized plans for each of them.
Today customer data integration practices are carried out by all sorts of, small, medium and large, business organizations. CDI maximizes the business intelligence initiatives and CRM practices. A perfect CDI solution ensures the automation of all company departments and timely reports the blocks in information channels. More over implementing a customer data integration system reduces all company working expenditure and manual paper works.
The usage of integration services facilitate fully automated business procedure, better customer contact management and lead management, specific customer database management, enhancement in specific marketing programs like direct marketing and e-mail marketing, easy sales tracking, elimination of duplicate and false data entry, time savings and easy access to all data resources. CDI solutions also help in budget preparing, trouble shooting and activity management processes.
For proper implementation of a perfect customer data integration solution, the company must have a proper business to business integration strategy. The planning must be done at the basic step. Consulting a data integration expert at the time of business planning can help you to avoid data problems in future. Although the initial cost for implementing a CDI system may be quite high, it can save lot of money in the long run.
Today open source customer data integration solutions are in trend. These solutions come in standard formats and allow you to customize them according to your business needs. Open source CDI solutions also enable you to stay flexible with your business strategy. The major thing to concern when purchasing open source CDI software is making sure that your company has enough technical assistance to customize the software. The biggest plus point of having this by your side is global access, which means you can retrieve your data from anywhere in the world at any time. If you are afraid of the initial costs, you can hire a web-based customer data integration service keeping in mind the benefits and company’s future.